Founded in 2003, priint Group / WERK II is one of the world's leading software providers of solutions for bringing product data to life. We believe there are two primary factors of successful marketing communication: 1.) the availability of information "on demand" and 2.) the "relevance" of the content. In terms of channel selection, the priint Group sees the combination of digital and offline measures as a key factor for a truly successful customer experience. The priint:suite brings digital transformation and automation to the creative lifecycle: whether as a scheduled or on-demand publication, standardized or personalized, in one or fifty languages. To put it into perspective: companies that rely on the priint:suite achieve an increase in publishing efficiency of up to 80%. The priint:suite can be operated in both the company's own data center and in a private cloud environment operated by the priint Group / WERK II.
Thanks to the partnership with Akeneo, the users of priint:suite have direct access to the structured data available in the Akeneo PIM (product information management tool). Combining the power of the priint database publishing system and the ease and rich use of the Akeneo PIM solution, users can work directly with their data and publish it using a Comet an Adobe InDesign plug-in from WERK II or publishing:hub and/or whiteboard using InDesign Server in the background.